Why Does Content and Website Design Matter for Law Firms? It is so important for law firms to have constant social media content as well as a strong website design because it is the first impression for a potential client. When searching for a lawyer, potential clients turn to the internet. For firms that [...]
Free Must Have Apps for Social Media Marketers As a digital marketing agency, we know how it can be difficult to stay creative with social media, especially when marketing for various clients with different aesthetics. It can be challenging to juggle the marketing role of being part photographer, videographer, designer, editor, copywriter, etc. In this [...]
SoCal Digital Marketing’s Six Steps for SEO Strategy In this blog post, we break down the video above and describe how SoCal Digital Marketing creates a SEO campaign. STEP #1: Identify Goals When we get a new client, SoCal Digital Marketing first starts by discussing what the goals are for the client. [...]
Vocabulary of Basic SEO Tools SoCal Digital Marketing knows how SEO terms can be confusing and complicated. Here is a simple list of terms to understand the basic vocabulary for SEO tools and strategies. SEO –The abbreviation for Search Engine Optimization which is the practice of optimizing a website for keyword search results within a [...]
Why Businesses Should Advertise During This Pandemic It is a very delicate time in the world to advertise and business owners are struggling to find the right time and way to promote their business. Not to mention, many businesses income is at an all-time low and they want to continue to stay relevant during this [...]
How Businesses Benefit From Social Media During Coronavirus Today, many businesses are struggling to survive amidst the current Covid-19 pandemic. Whether it’s a mandatory shutdown or a decrease in shoppers, many are questioning the future of their businesses. Social media is one of the easiest ways to connect with a business’s target audience and continue [...]
What is SEO Marketing? SEO stands for Search Engine Optimization which is the algorithm for how customers search for products and services on the Internet. SEO is extremely important in website design because it dictates how customers find your website through specific words or phrases. In addition, SEO is another way of marketing for businesses [...]
What is a Backlink? Also known as inbound links or incoming links, backlinks are created when one website links itself to another. For example, when a page references Wikipedia, that creates a backlink for the Wikipedia website. What Makes Them Important? Backlinks are very important for SEO campaigns because when another website links to another, [...]
Free Graphic Design For Social Media In a world where graphics and images dominate the landscape, Photoshop and other Adobe products have reigned supreme. For the professional graphic designer and the advanced user, there is simply nothing better. But what about the novice user, or the individual who wants to simply create images for their [...]
SEO Services (Search Engine Optimization) Want to See your website on the top of Google's search results for highly valuable keywords? Having an online presence can and will generate more leads & sales for your small business. Review our SEO Campaign plans to see what SEO services will be delivered to you! Need More Visitors Already have a [...]
