How the Pandemic has Increased the Need for Digital Marketing Since last March, businesses around the globe have been forced to morph and adjust to the new normal during the COVID-19 pandemic. Families, friends and business relations have transformed overnight. With everyone inside and on their electronic devices, digital media is thriving, and more people [...]
Welcome to a new “Bi-Weekly Roundup Blog” where we feature all of our social media posts from the past two weeks. We encourage you to follow our Instagram, Facebook, and LinkedIn to stay more up to date on the digital marketing industry and what SoCal Digital Marketing can do for your company. We love seeing [...]
Welcome to a new “Bi-Weekly Roundup Blog” where we feature all of our social media posts from the past two weeks. We encourage you to follow our Instagram, Facebook, and LinkedIn to stay more up to date on the digital marketing industry and what SoCal Digital Marketing can do for your company. Let’s talk [...]
Reasons Why Graphic Design Is Important for Digital Marketing Graphic design is critical for the look, creative spirt and branding of your company. It is a key element of digital marketing that is more than drawings and illustrations. “Graphic design is the art of communication that requires creativity and a systematic plan to solve [...]
Why Assignment Selling Is Beneficial At SoCal Digital Marketing, we know the importance of advancing digital marketing strategies by creating new innovative ways to achieve your goals. And, we are here to tell you that assignment selling is one of the best, effective marketing trends worth your time and effort. What Is Assignment Selling? [...]
Why Does Content and Website Design Matter for Law Firms? It is so important for law firms to have constant social media content as well as a strong website design because it is the first impression for a potential client. When searching for a lawyer, potential clients turn to the internet. For firms that [...]
Free Must Have Apps for Social Media Marketers As a digital marketing agency, we know how it can be difficult to stay creative with social media, especially when marketing for various clients with different aesthetics. It can be challenging to juggle the marketing role of being part photographer, videographer, designer, editor, copywriter, etc. In this [...]
SoCal Digital Marketing’s Six Steps for SEO Strategy In this blog post, we break down the video above and describe how SoCal Digital Marketing creates a SEO campaign. STEP #1: Identify Goals When we get a new client, SoCal Digital Marketing first starts by discussing what the goals are for the client. [...]
Vocabulary of Basic SEO Tools SoCal Digital Marketing knows how SEO terms can be confusing and complicated. Here is a simple list of terms to understand the basic vocabulary for SEO tools and strategies. SEO –The abbreviation for Search Engine Optimization which is the practice of optimizing a website for keyword search results within a [...]
Why Businesses Should Advertise During This Pandemic It is a very delicate time in the world to advertise and business owners are struggling to find the right time and way to promote their business. Not to mention, many businesses income is at an all-time low and they want to continue to stay relevant during this [...]